Hi, I'm Boysie.
A pipeline forensics nerd & GTM consultant. Higher win rates for HRTech & B2B SaaS.

Hi, I'm Boysie.
A pipeline forensics nerd & GTM consultant. Higher win rates for HRTech & B2B SaaS.

Let's trade more pipeline for higher win rates and cleaner forecasts.


What I Actually Do

What I Actually Do

I pinpoint where winnable deals stall in your mid-to-late funnel and
design changes that quickly lift win rates without adding more pipeline.

Analyze

Diagnose where the leaks in your funnel are hiding

Identify

Find the top 3-5 high-impact challenges to solve

Test

Install simple strategies and measure the results

Analyze

Diagnose where the leaks in your funnel are hiding

Identify

Find the top 3-5 high-impact challenges to solve

Test

Install simple strategies and measure the results


Water leaking from a ceiling, symbolizing revenue leaking from a sales pipeline.

The Revenue Leak Diagnostic

A short, focused engagement that maps where your deals actually die in your funnel and what to fix first.

In 14 days, we...

  • Baseline your win rate and stage-by-stage conversion

  • Review a sample of real won + lost deals to find patterns

  • Surface the 3–5 highest-impact changes to your mid-to-late funnel

You leave with a clear picture of your funnel, why good deals are slipping, and what to change in the next 90 days.

Water leaking from a ceiling, symbolizing revenue leaking from a sales pipeline.

Clients

Is This For You?

  • You’re a Sale Leader at an HRTech or B2B SaaS company

  • You have a real sales team (SDRs + AEs) and a repeatable motion

  • Top of funnel is “fine,” but win rates and forecast quality aren’t

  • "No decision”, “timing”, and “price” show up too often in Closed Lost

  • You want specific changes, not a 6-month transformation project


Why Listen to Me?

I’ve spent the last eight years in the trenches building and fixing B2B sales motions—from cold outreach to late-stage deal strategy.

  • Helped small teams generate SQLs when other channels stalled out

  • Focused on mid-stage blockage and late-stage stall, not just more pipeline

  • Comfortable in messy CRMs, long cycles, and multi-stakeholder deals

As Decode's GTM partner, I helped lift close rates by 20+ points in 90 days.

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